ppc news, ppc debate and ppc insight from a ppc professional and director of ppc agency. all the latest changes to the world of ppc by google yahoo msn and all ppc related search engines.
So Google have finally done it. Sacrificed their morals on trademark protection in the name of more revenue by opening up all brand terms, whether registered trademarks or not, to anybody who chooses to bid on them. This has been their system in the US and Canada for a while now and their arguement is …
I read an article in last weeks revolution which made me laugh out loud. I have known for a while that some of the more traditional media types are way behind in the digital channel and many of the larger media buyers get by on their buying power and ability to schmooze a client about …
Clicks arent a good measure of response? No sh*t sherlock! Read More »
As the saying goes, the early bird catches the worm, and after last nights earthquake in lincolnshire the most search for keywords today are bound to be related to this event. So I thought I’d have a look to see if anybody was on the ball and had already added the keywords to their PPC …
Ive finally gotten round to having a little think about the big news story of the week, Microsoft tabling a bid of $44.6 Billion in cash and stock to buy its rival Yahoo. There has been no official comment from Yahoo on the reports but I thought Id document my thoughts on the impace this …
I used to think gambling companies were pretty intelligent when it came to online advertising. I have dealt with a few of them and due to the size of the online market in their industry, and prioir to a few months ago, the restrictions which prohibited them from using many of the traditional forms of …
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