As a digital consultant and advertising specialist I work with both agencies looking to advance their services, and ambitious businesses looking to supercharge their digital strategies.
With 15 years experience across digital strategy, pay per click, search engine optimisation, programmatic advertising, Website design and development, display advertising, and affiliate marketing there is not much I can’t help with. Having worked for the leading agencies in Manchester and the North West I have delivered for some of the biggest brands in the country.
Manchester Digital Consultant, available nationally
I live in Bolton, but have spent the last decade working around the centre of Manchester. But obviously, the nature of digital technology means wherever you are in the country, or beyond I can consult with you. I have consulted for many businesses in London and love spending time in the capital. I have also consulted remotely for international businesses requiring digital support. So whether you are London, Leeds, Newcastle or Norway I am sure there is a way I can help.
In terms of what I bring to your business. I am a digital native with a realistic approach to what can be delivered. I am not going to propose Snap, if your audience is 60+. And if I think your website needs work, then whats the point on driving more traffic to it? I have a pragmatic approach to my digital consulting and will make sure whatever your goals, a plan is put in place to achieve them.
There are many types of digital project I can help with, but some of the common digital challenges I have helped businesses overcome include:
- Service delivery for agencies
- Marketing automation through technology
- Digital transformation projects
- Digital advertising audits and strategy development
- Digital agency and partner selection
- Programmatic technology implementation
- Search Engine Optimisation (SEO) strategy
- Social Media Strategy and Implementation
When I have a spare minute I also like to write. And a few years ago I wrote an EBook (available at the link below) covering the future of advertising in a world of data, technology, and the connection of everything.
Digital advertising Expert for the BBC
Since their move to Manchester, I have been fortunate to appear BBC Breakfast News and BBC 5 Live as the resident expert digital constulant talking about advertising related news stories.
The first time was when twitter IPO’d and I was in the red studio with Steph McGovern talking about the impact social media had and why twitter was IPOing despite never having turned a profit.
Second time I was one of a number of digital experts on a discussion for BBC 5 Live on the impact of advertising fraud and programmatic technology and the ethics of adblocking. Watch this space, maybe I will be a BBC regular 😉 You can see/hear my appearances below.