news and thoughts from the world of google. Insight into google adwords along with google search, google content network, google placement network and all the latest products launched by the behemoth that is google.
So after all the hoopla about Google removing the trademark protection from its Adwords system (of which I only got chance to write about once as I was too busy doing something about it at work!) what was the outcome? The removal happened on Monday (bank holiday, coincidence? I think not) while most of us …
So Google have finally done it. Sacrificed their morals on trademark protection in the name of more revenue by opening up all brand terms, whether registered trademarks or not, to anybody who chooses to bid on them. This has been their system in the US and Canada for a while now and their arguement is …
I spotted something on Google today which I hadn’t seen before and is a new development in universal search. On a search for “times” I was presented with the standard search results you get for a brand term but then in addition to this there was a search box contained with the results! On entering …
Google this week announced the launch of a free adserving solution which is to be known as Google Ad Manager. According to the release notes this will be a free service allowing the serving of ads across the Google network but also on third party sites. This is an interesting development from Google and Im …
Brekaing news from nma.co.uk! Google has completed its acquisition of ad-serving company DoubleClick, following the green light from the EU.At a reported £1.6bn ($3.1bn), the cash deal is Google’s biggest acquisition to date. Eric Schmidt, Google’s Chairman and CEO, said today in a statement that the company was ‘thrilled’. He added, “Google now has the …
Breaking News – Google completes doubleclick deal Read More »
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