news and thoughts from the world of google. Insight into google adwords along with google search, google content network, google placement network and all the latest products launched by the behemoth that is google.
It was announced on brand republic last week that Google and Publicis have been working closely together for the past year and plan to step up their alliance with a proposed staff swapping system which could see “possibly hundreds of Google employees” taking placements with the huge media giant. This strikes me as being slightly …
Google & Publicis transfer programme – is it wrong? Read More »
The adwords blog has announced the launch of a demographic bidding beta test and is offering the chance for advertisers in the UK and the US to sign up for the trial. Reading into the release the targeting is only going to be available on the content network placement network and is dependent on the …
Google are one step closer to the doubleclick buy out! as reported below on bbc news and here on Google’s own blog: US clears Google-Doubleclick deal US regulators have approved Google’s $3.1bn (£1.56bn) takeover of online advertising firm Doubleclick. The Federal Trade Commission ruled that the deal would not lead to a substantial fall-off …
Hot off the press! US clears Google-Doubleclick deal Read More »
There have been two new announcements in the world of mobile marketing in the last few days. Google have announced that their Google maps tool will now be available on mobile handsets along with location pinpointing effectively making it a GPRS tool. The mobile version of maps will be able to pinpoint your location along …
Google announced on its blog yesterday the launch of a new tool for universal search, the flight status function. All you have to do is search on the airline and the flight number and Google will tell you whether it is delayed or on time and its departure and arrival times. its a useful little …
Google Flight Status – More from Universal Search Read More »
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