news from the world of digital marketing and digital media. breaking news stories along with insightful thoughts from the world of digital marketing and all forms of digital advertising and entertainment.
There have been many confusing messages in the media about the success or failure of the Times paywall. Competitor publications have predictably claimed it to be a huge failure; other figures suggest a drop off of two thirds readership from free to paid is a success against the 90% drop off the Times had expected. …
A little recommended reading to make up for the fact posts have been a little sparse. Link Building the Hollywood Way: My latest piece for the Latitude Group blog Building a backlink profile: Advise on building a backlink profile for your website Widening the bottom of the funnel: Why you should focus on widening the …
Agency client relationships can be interesting to say the least. I have a fair amount of agency side experience dealing with clients who I have been providing digital marketing services for and I can safely say that no two relationships are the same. I’ve dealt with clients who don’t seem to want to speak with …
I think that’s 31 days between posts, what can I say, I’ve been busy! Busy building. Building relationship, building products, building teams, and building strategies which will hopefully lead to the building of an empire! Oh, and I have been out and about speaking a little too. Once again for the Fresh Business Thinking guys …
It seems like Michael Jackson and more importantly his reach and fan base, is actually bigger than the Internet can handle. The king of pop’s demise brought the Internet to a standstill this week as Google interpreted the spike in searches for his name as a malware attack and users querying it received an error …
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