Interesting thoughs on the future of search engine optimisation. The area which interests me most is that of personalisation as this, to me, is one of the key strengths of the internet. Amazon have done it for years, personalising the products offered to a return user, showing producst which may be of interest. The introduction …
the transformation of search engine optimisation Read More »
Mark Simon reported in Medis Posts Search Insider (12/02/2007) that the search engines would be the death of SEO. The logic behind this arguement being that as the search engines advance even futher in the way they read and index web pages the more the tactis used by SEO companies will become irrelevant. They will …
Although this is an interesting articale about the differences in the approach taken to PPC and SEO I feel that it is a little naive to treat the two as seperate entities. They have obvious similarities and by treating them as one channel (search) there is a lot that can be gained. Cross over of …
hello and welcome to world of search. Here I will be posting and commenting on articles from across the globe which relate to search engine marketing. All views contained in this blog are my own and are not necessarily shared by my employer. If you disagree or have a major greivance with anything I have …
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