news and thoughts from the world of google. Insight into google adwords along with google search, google content network, google placement network and all the latest products launched by the behemoth that is google.
Something I have just spotted in the Google results which I have never seen before. On a search for nike the result for the official nike website was showing a plus symbol accompanied by the phrase Stock quote for Nike and one clicking it the result expanded down to show the Google finance result for …
It has become more and more apparent recently that google has become over reliant on inbound links for determining its natural search engine listings. Analysing the websites which appear in the top positions for some of the most competitive keywords around (notably car insurance) will see that the one thing they have in common is …
With the launch of their new product, pay per action, is google encroaching on the affiliate marketplace? It was an obvious step to make in the evolution of search, it started as a cost per impression based marketing (and in some markets still is), then move to a cost per click metric and now cost …
It appears ebay and google are having a bit of a lovers tiff at the moment with Ebay pulling all paid search advertising in the US on account of Google planning a party to promote Google Checkout that clashed with an Ebay live event! Ok, so it does go a little deeper than that. Ebay …
The current purchases in the market place make it an exciting time to be involved in online marketing. as the articel below states, the boundaries between display and search are blurring but in my opinion they are still pretty clear. the purchase of double click gives google access to millions of potential publishers, further expanding …
Google Couldn’t Wait To Spend $3.1 Billion For DoubleClick Read More »
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