With the launch of their new product, pay per action, is google encroaching on the affiliate marketplace? It was an obvious step to make in the evolution of search, it started as a cost per impression based marketing (and in some markets still is), then move to a cost per click metric and now cost …
It appears ebay and google are having a bit of a lovers tiff at the moment with Ebay pulling all paid search advertising in the US on account of Google planning a party to promote Google Checkout that clashed with an Ebay live event! Ok, so it does go a little deeper than that. Ebay …
Vertical search engines have been discussed for a while now. They have obvious benefits in terms of targeting but limitations in terms of search volume. Miva have recently tried to tap into this market with their precision network which has shown rather underwhelming results, conversion rates 5-10% higher than the standard network but costs as …
Vertical communities are ‘the future of social networking’ Read More »
I have written previously about finding the best way to monetise social networking sites without annoying the users and intruding on the social elements. Myspace founder Chris DeWolfe today hinted (below) at a possible partnerhsip with Ebay as a way to allow its users to trade between themselves. This ties in with the reason social …
An interesting article on how to use the rise of social media to enhance your profile and website traffic. expect many more articles like this in the future as people proclaim themselves “experts” in this field. the majority of what is listed below should be contained within an effective SEO campaign, reputations management, rss, article …
Using Social Media Marketing to Promote Your Specialist Information Website Read More »
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