search engine marketing news and all things relating to search engine marketing including ppc, seo, pay per click, search engine optimisation. The full spectrum of search engine marketing is reported on the digital lookout including google, yahoo, msn, and everything related to search engine marketing.
Google announced on its blog yesterday the launch of a new tool for universal search, the flight status function. All you have to do is search on the airline and the flight number and Google will tell you whether it is delayed or on time and its departure and arrival times. its a useful little …
Google Flight Status – More from Universal Search Read More »
One for the conspiracy theorists amongst you! Who appears top when you perform a search for the word “search” on google? Well surely its on of Google’s pages right? Wrong! MSN’s live search is the top ranked page for this phrase. And what about when you perform the same search on the live platform? You …
Google’s Universal Search project has been well documented and for a while now it has been integrating its other properties (i.e. maps, product search etc) into the standard SERP. But whilst searching this week I noticed that once a search is completed which produces maps results Google are now limiting the natural search results to …
TradeDoubler Acquires The Search Works – The Uk’s Largest Search Engine Marketing Company – And Sister Company The Technology Works • TradeDoubler has acquired all shares in The IMW Group, which includes The Search Works and those companies trading as The Technology Works• The newly combined entity will confirm TradeDoubler as one of the largest …
Breaking news – Tradedoubler buys The Search Works! Read More »
As the evolution of the search engine results page (SERP) pick up speed advertisers need to begin asking the question, what does it all mean to me? The advent of Google’s universal search and the inevitable following suit of the other search engines will signify a new dawn in search engine marketing. I have listed …
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