The blogging and digital community has shown its charitable side and raised over $10,000 to help an Abused wife and her children.
Blogger David Armano started the appeal on his blog, Logic + Emotion, for Romanian immigrant, Daniela and her 3 children who are struggling financially since Daniela filed for divorce against her abusive spouse.  At [...]

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As 2008 comes to a close I thought I’d do a quick recap of the topics we have been talking (and blogging) about this year in the world of digital media and search engine marketing.
Mergers and Buyouts
A lot of headlines have been written this year about various potential mergers and buyouts, mostly in the world [...]

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Advertising network Adrevenue has gone into administration today after talks with potential buyers fell through.  The advertising network which has been operating since 2000 served display adverts across publisher sites in a standard network auction model.  They offered both blind and transparent media buying solutions as well as mobile advertising and search advertising.  Their selling [...]

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Tesco have given a sneak preview of their latest project at the Microsoft Professional Developers Conference in Los Angeles.  In conjunction with media agency Conchango, Tesco are looking to build a digital application which acts as the proverbial fridge door.  The main purpose of the tool from Tesco’s perspective is for the placing or grocery [...]

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Microsoft have conducted a piece of research which goes further towards showing the need for an integrated approach to digital marketing where display advertising and search engine marketing are concerned.  Off the back of the overused Atlas example which suggested a 22% uplift in conversion could be produced from a combination of search [...]

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