Set for launch in January 2010 and and unveiled last week, the UK Online Measurement Company (UKOM’s) Audience Planning System is aiming to enable marketers to more effectively target their online advertising campaigns based on accurate audience metrics for publisher sites. This is a big step for online display advertising as up until now there …
Measurability Will Prevail Despite UKOM Development Read More »
They claim it is the evolution of communication, the best bits from email and microblogging, “an unbelievable, powerful demonstration of what is possible in the browser”. The world of twitter was abuzz with talk of invites, delays and initial reactions. But is Google Wave going to live up to the initial hype and revolutionise Internet …
Ive seen some matching errors in my time in search engine marketing. It used to be one of the best sales tools, and still is in a less obvious way, to take screenshots in advance of a pitch, or sales meeting, of a prospects PPC ads appearing on keywords which are unrelated to their product …
…..or at least its search box does. as announced on the Official Google Blog yesterday Google is increases the size of its search box, and also the text font of your search query and its own search suggestions. A slightly strange thing to do given there ws little wrong with it in the first place, …
The SEO industry faces even more changes in Google results in the not too distant future as Google announced a “secret project” this week which they have been working on aimed at pushing the envelope with respect to “size (of index), indexing speed, accuracy, comprehensiveness and other dimensions”. The Google Caffeine update was announced on …
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