ppc news, ppc debate and ppc insight from a ppc professional and director of ppc agency. all the latest changes to the world of ppc by google yahoo msn and all ppc related search engines.
apparently micorsoft is planning to expand its content offering and also the use of adcenter. verticalisation of the content network is essential if it is going to survive and be a useful medium in search marketing. google have done it through site targetting, miva are planning on completely restructuring around it and now microsoft is …
Although this is an interesting articale about the differences in the approach taken to PPC and SEO I feel that it is a little naive to treat the two as seperate entities. They have obvious similarities and by treating them as one channel (search) there is a lot that can be gained. Cross over of …
hello and welcome to world of search. Here I will be posting and commenting on articles from across the globe which relate to search engine marketing. All views contained in this blog are my own and are not necessarily shared by my employer. If you disagree or have a major greivance with anything I have …
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