ad serving

Google Announces the Acceptance of 3rd Party Tags

Google has announced that it will now be accepting 3rd party ad serving tags for its placement targeting network in the US and has plans to roll this out in the UK in the near future. This is a big step for them and no doubt is linked to the double click acquisition in some …

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Google Launches Ad Manager

Google / By admin

Google this week announced the launch of a free adserving solution which is to be known as Google Ad Manager. According to the release notes this will be a free service allowing the serving of ads across the Google network but also on third party sites. This is an interesting development from Google and Im …

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