http://www.robweatherhead.co.uk Digital media, digital marketing, social media, search engine marketing Tue, 30 Jun 2009 10:27:18 +0000 http://backend.userland.com/rss092 en It seems like Michael Jackson and more importantly his reach and fan base, is actually bigger than the Internet can handle.  The king of pop's demise brought the Internet to a standstill this week as Google interpreted the spike in searches for his name as a malware attack and users ... http://www.robweatherhead.co.uk/digital-marketing-news/i-just-cant-stop-searching-you/ There has been a lot of speculation in the world of social media about how twitter plan to monetise their huge user base.  It is a big decision for twitter as if they get it wrong, it could all come tumbling down overnight.  Bombard users with adverts, and you will ... http://www.robweatherhead.co.uk/social-media-news/pay-for-social-media-accounts/ Its been an interesting couple of weeks for UK SEO's as Google makes a couple of changes and announcements which keep them guessing about the best methods for better search engine positions. Pagerank Sculpting Debate - Google came out with the news that around a year ago they changed the way pagerank ... http://www.robweatherhead.co.uk/search-engine-optimisation-news/google-keeps-seos-guessing/ So one of the big news stories this week has been bing overtaking Yahoo! to become the second most used search engine since its launch last week.  On its launch date of June 3rd bing received 10.8% of search engine traffic ahead of both Yahoo! and Ask and whilst this ... http://www.robweatherhead.co.uk/search-engine-marketing-news/bing-hits-the-2-spotfor-now/ So this week saw the launch of Microsoft's latest attempt to gain a foothold in the search marketing world.  Originally thought to be named Kumo, but finally released as Bing, this is Microsoft's latest attempt to challenge Google's supremacy and prove they have something different to offer.  Backed my a ... http://www.robweatherhead.co.uk/search-engine-marketing-news/review-bing/ Twearch engine optimisation, the art of gaining large numbers of followers on Twitter.  OK, so I may have made the word up, but it seems these days to associate anything with Twitter you just replace the first letters(s) with “tw”. The quest for Twitter followers is a serious one to hard ... http://www.robweatherhead.co.uk/social-media-news/twearch-engine-optimisation/ Oh dear, a whole month without posting. Don’t worry; I haven’t shut up shop, just been a bit busy on the work front. As always, a lot has gone on in the last month so it seems best to start with a recap of the month gone by ... http://www.robweatherhead.co.uk/digital-marketing-news/what-did-i-miss/ Patrick Altoft has noticed some changes in the referrer string used for Google natural search results this week which will change the face of position reporting technology. Reported on Blog Storm Altoft analysis the elements of the amended referrer string seen from Google natural search results and points out a ... http://www.robweatherhead.co.uk/search-engine-optimisation-news/new-google-referrer-string-rip-positioning-tools/ There has been more evidence of the dreaded R word hitting the digital world in the past few days as previously untouchable companies face the harsh reality of a less profitable future. The irony is that these companies are seeing the pinch in the way of less than huge profits, ... http://www.robweatherhead.co.uk/digital-marketing-news/succeeding-in-turbulent-times/ Google have enhanced their image search functionality this week with the inclusion of a colour selection option which filters the image search results based on the colour you select.  It should be a useful little enhancement for filtering the results displayed in Google image search as it will enable you ... http://www.robweatherhead.co.uk/google/google-image-search-enhanced-through-colour-selection/